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Branding, marketing, and strategy articles for coaches, consultants, and service-based businesses

2021 Summer Social Media Sabbatical

2021 Summer Social Media Sabbatical

Taking a social media detox or break might just be what your business and life need. That's what I'm betting on as I start (June 1, 2021) on mine. Social media is a great tool, so I'm not here to bash it and tell you that it's evil and to never use it. There can be a...

How To Repurpose Content For Social Media

How To Repurpose Content For Social Media

Crafting the perfect content for social media usually takes a lot of time, effort, and skill.  Think about it for a moment.  To create social media content your customers will enjoy you have to do research, design graphics, get images, write the posts, or...

How To Increase Website Traffic With Pinterest

How To Increase Website Traffic With Pinterest

How To Increase Website Traffic With Pinterest: What drives Pinterest Traffic? - EmTwo Are you on a journey to get more website traffic for your company? Chances are, you’ve already read a bunch of blogs and articles on the best ways to increase your website traffic....

7 Lead Magnet Ideas For Small Businesses

7 Lead Magnet Ideas For Small Businesses

7 Lead Magnet Ideas for Small Businesses: Start reaching more of your ideal clients today with these lead magnet ideas - EmTwo Getting the attention you want online can be a real challenge. Everybody’s fighting for attention and everybody’s competing for more...