Do you ever feel like you’re just not being paid enough for the amazing service you provide? Are you putting in hours of effort with each client but not getting much in return? Knowing exactly how much to charge as a business coach is one of the more difficult...
It doesn't matter if you're just starting out or you've been in the game for a long time; building a strong, cohesive brand is one of the best things you can do for your business. A brand isn't just the colors you choose for your website or the style of your logo,...
Have you ever come across a brand that you instantly connect with? A brand that just gets you! Ever wonder why some brands are instant hits and others are big fat fails for *you*? It all comes down to brand archetypes. In this article, we get into...
With a well-researched, in-depth brand strategy you’ll be able to reach the people you want to attract to your business and turn them into long-term loyal customers. Sound good? It is! A brand strategy is like a roadmap for where you want to take your company -...
Photo by Roman Pohorecki from Pexels Logos of any kind are important pieces of branding. But corporate logos carry the weight of a large company, which means they’ll be more fully utilized, more commonly seen, and more closely scrutinized for...
As the owner of a veterinary clinic, I’m sure you already know how to make your patients feel better and give their owners all the information and advice they need to give their pet a long, healthy life. But do you know how to get more veterinary clients? Are...
As the owner of a veterinary clinic, you likely consider yourself to be an advocate of sorts for your furry patients, as well as their owners. But are you aware that your advocacy should extend beyond your physical office? The Internet has changed the marketing...
Building your brand can increase the value of your company to the point where your business is worth millions of dollars — based on name alone. Your pet business branding sessions might need some work. Are you lost, and looking for tips to build a name that...
The pet business industry accounted for nearly 70 billion dollars last year in the U.S. alone. And this trend of spoiling our furry friends is only going to continue. That’s great news if you’re in the industry. Opportunity is everywhere! But with opportunity comes...
Your Pet Business Could Benefit from a Brand Consultant One of the most important things you can do for your pet business is establishing a strong brand and message. Here are 5 signs you should hire a brand strategist. The pets your business works with may be the...
